Chili’s —

Value Wars

2024

With the price of fast food rising, it’s hard to figure out how a place like Chili’s is able to offer their food at such great value. 

Could be because... 

it’s unapologetically unlike fast food, down to not having mascots.

Awards
Ad Age Creativity Awards 2025: Best ROI
Ad Age Creativity Awards 2025: Brand of the Year
Effies 2025: Renaissance | Gold
Effies 2025: Restaurants | Gold

Press
Ad Age︎︎︎, Muse by Clio︎︎︎, Little Black Book︎︎︎, CNBC︎︎︎

Role: Art Director
Made at Mischief︎with
Copywriter: Evan Shisler
Producer: Danielle Balanov
Accounts: Tyler Harris, Diana Baran, Ariana Revelas, Anthony Williams
Group Creative Directors: Ross Fletcher & Howard Finkelstein
Executive Creative Directors: Bianca Guimaraes & Kevin Mulroy

Director: Mike Warzin
Production: Arts and Sciences
Editor: Ali Mao; Arcade
Colorist: Tim Masick
Sound: Evan Mangiamele; Heard City

Tinder  —

Double Dates

2025

Tinder Double Dates now lets friends match and swipe as a pair...quad? The real question is which of your friends you should be swiping with.

Press
Ad Age︎︎︎, Muse by Clio︎︎︎, Little Black Book︎︎︎, CNBC︎︎︎

Role: Art Director
Made at Mischief︎with
Copywriter: Evan Shisler
Associate Creative Director: James Leake
Producer: Coleman Sweeney
Accounts: Tyler Harris, Lindsey Moy, Justine Yucesan
Creative Directors: Ashley Veltre, Holden Rasche
Executive Creative Directors: Bianca Guimaraes & Kevin Mulroy

Director: Paul Briganti
Producers: Rebecca Niles, Peter Bunstein
Production: Radical Media
Editor: Ryan Steele
Colorist: Bree Brackett
Sound: Grayson Music

Tubi —

Devoted Fans Make Devoted Fans

2025

🚨 Biz-to-biz work alert 🚨

Fans of certain genres are almost likely to be the same fans of similar themed products.

Tubi needs advertisers on it’s platform to keep it free. So at Upfronts 2025, it had to remind marketers who were all out in NYC why Tubi would be a great place to advertise on. Because devoted fans make devoted fans.

Press:
Adweek︎︎︎, Ad Age︎︎︎, MuseByClios︎︎︎

Role: Art Director
Made at Mischief︎with
Copywriter: Evan Shisler
Producer: Hannah Kessler
Accounts: Sam Crawford, Aerin Glover
Executive Creative Director: Bianca Guimaraes

Photographer: Justin Bettman
Production: Anderson Hopkins

Cash App  —

If It’s Weird For Real, It’s Weird For Real

2024

Scammers are weird, weird folk. And that’s even more apparent when you imagine them pulling their scams in person.

Cash App’s new tools want to help keep that weirdness away from your money.

Press:
Ad Age︎︎︎, Little Black Book Online︎︎︎

Role: Art Director

Made at Mischief︎with
Copywriter: Evan Shisler
Producer: Danielle Balanov
Accounts: Tyler Harris + Nicole de Ravel + Eva Rosa
Associate Creative Directors: Craig Shervin + David Spradlin
Executive Creative Director: Bianca Guimaraes

Produced by Drool, with
Director: Freddie Powell
EP: Genevieve Sheppard
Line Producer: Neil Andrews
Editor: Ali Mao; Arcade
Colorist: Tim Masick; Company3

VFX: Untold Studios

Simply Spiked Peach —

Juicy Calls

2023

“Those texts you be sending late at night will change a person”

We launched Simply Spiked’s new flavor, Peach, with an unashamed take on late night texting. All you had to do was send a “🍑” after midnight, and have a juicy call of Simply Spiked Peach show up at your front door.

It’s not like you aren’t sending 🍑 emojis late at night anyways, might as well get some spiked peaches out of it.

Awards
Effie Awards: New Product or Service Line Extension - Bronze

Press
Ad Age Editor’s Pick︎︎︎,Ad Age Special Report: Creativity Top︎︎︎,The Drum: US Ad of the Day︎︎︎, Muse by Clio︎︎︎,Campaign US Movers & Shakers︎︎︎, The Stable︎︎︎, Yahoo! Finance︎︎︎

Role: Art Director
Made at Mischief︎with
Copywriter: Evan Shisler
Creative Director: Hunter Fine
Producer: Coleman Sweeney
Accounts: Alison Whisenant, Justine Yucesan, Kathleen Esser
Executive Creative Director: Bianca Guimaraes & Kevin Mulroy

Director: Ruganzu “Riggs” Howard
Post: Mackcut

We also created some evergreen content to accompany the launch, to show how Simply Spiked Peaches are unlike any other 🍑 you’ve seen before.